A quick note before the good stuff: if you haven’t already, go back and read Parts 1 and 2 of this series: Part 1: Have a Mint, and Part 2: Google Analytics.

Of all the analytics tools we’ve taken a look at so far, it’s safe to say that StatCounter is by far the oldest. It’s been [...]

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In Part 1 of our three-part series, we covered Shaun Inman’s excellent website statistics software Mint, a commercial software package you can install on your own server to record great-looking information about your readers. If you haven’t already, go take a look at that review.

Here in Part 2, we’ll take a look at Google’s free [...]

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If the purpose of your blog is to make money, knowing who is reading your blog is one of your most important responsibilities. You can’t make money unless people are reading your blog, and you won’t be able to effectively market your blog to its target audience. Therefore, it’s important to know everything you can [...]

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One of the coolest things about blogging is it’s inherent lack of editorial control. Anyone can post anything they want, without having to meet certain quality or grammar standards. As you can imagine (and have probably seen first-hand), this leads to a huge amount of crap.

You don’t want your blog to be part of that [...]

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Regular Readers are a blogger’s favorite kind of person. The reader who reads all your posts, leaves comments consistently, and maybe even links to you from their own blog should be considered a very valuable, even essential, asset.

But coming up with that kind of readers is a whole lot harder than a beginning blogger would [...]

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At last count, Technorati is tracking 112.8 million blogs. I can’t say for sure, but I’m guessing the vast majority of them look very plain and generic. I’d even go so far as saying that thousands of them probably look exactly the same, not counting the content, of course.
Out of that 112.8 million, your one [...]

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Much of blogging’s popularity has been achieved in just the last half-decade, and yet we’re already on the verge of a new revolution. With the advancing capabilities of mobile phones and pervasiveness of wireless Internet connections, it’s becoming easier and more popular to blog away from the computer.
One of the things that has made blogging [...]

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I think it’s safe to say that most blogs are junk. Most blog posts are probably not worth your time to read. Obviously, that’s not the kind of blog you want to be running, and you don’t want people thinking that about your blog. Fortunately, if you’re not sure where you’re going wrong, there are [...]

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Anybody who’s been reading blogs for long has an opinion about permalinks. They may not know that “permalinks” are the official name for it, but they will have an opinion. If they don’t, they probably haven’t seen enough blogs. “Permalink” is a scary-looking word, though, and some people may not be clear on what it [...]

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A quick review of what I said in Blog hosting, part one: as a blogger, your job is to write content that will be interesting and useful to your readers. The blogging platform you choose to use should serve to help you accomplish that goal in a way that gives the best experience to both [...]

Popularity: 54% [?]